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2009 August | Nutshell Online
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News, scams, and herbal supplements

Recently some vitamin supplement scams have been passed off as legitimate news articles from reputable-looking sites. Here are two examples:

http://www.news3news.com/wpo4.html

http://www.channel7daily.com/

You may notice that every link you click on takes you to the same product page, regardless of whether you want to check the latest hockey scores or the local weather. This is known as a microsite or landing page. It’s a pretty common practice to have ads pointing to such pages so that companies can market their products in a more enticing way than a puny banner ad allows. Most of the time landing pages present clearly branded messaging so you know you have clicked on the correct ad.
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